TITLE: Social Media Marketing Specialist
REQUIREMENTS: Bachelor’s Degree in Social Media, Marketing or related is required.
JOB DUTIES: Develop and execute company marketing strategies, and evaluates channel marketing needs and makes recommendations to management (20% of work time). Perform competitive analysis and audience data to create strategic marketing plans. Utilize data insight to develop marketing campaigns for the company services and products and work with marketing team in the production of all promotional material, including gathering of supporting data and collateral material (20% of work time). Monitor and analyze overall performance metrics and user experience across all channels and social media platforms. Works with the marketing team in review of POS trends, measurement of promotional performance, line optimization, and industry analyses. Generate weekly reports to provide insights into key metrics and campaign outcomes. (15% of work time). Employ social media strategy, including audience segmentation, message tailoring, behavior modeling, and paid ads across social platforms to drive referral traffic to the shops and boost product sales. (15% of work time). Explore, research, and analyze market trends, keep abreast of the latest rules & policies. (10% of work time). Lead the development and execution of communication strategies, and ensure alignment across an integrated marketing communication plan. (10% of work time). Analyze advertising, demos, promotions and any other marketing tactic to maximize effectiveness. (10% of work time).
SALARY: $48,693 per year.
CONTACT: Send resume to:
Duoduo Warehouse Inc.,
1388 Fullerton Road,
Rowland Heights, CA 91748
Jobsite: Rowland Heights, CA (Full-Time Position)