TITLE: CRM Analyst
REQUIREMENTS: Bachelor’s degree in Quantitative Management, Statistics, Mathematics, or a related field
JOB DUTIES: Produce financial and market intelligence by querying data repositories and generating periodic reports. Devise methods for identifying data patterns and trends in available information sources. Responsible for measuring and optimizing user acquisition, user retention and personalization strategies by reporting marketing performance data, maintaining data pipelines, assuring data quality and analyzing audiences. Participate in creation, curation, and analysis of audience data across several marketing platforms. Function as a decision-making partner to Global Growth Marketing and Game commercial teams. Collaborate cross functionally to identify areas of growth opportunity and measure the impact of marketing on business outcomes. Partner with Strategy, Activation, Commercial, and Data engineering teams to design and execute campaign-specific measurement plans. Independently conduct analyses. Develop marketing experiments relating to strategy and tactics. Build dashboards/reports to socialize marketing campaign performance and customer behavior data.
Salary range: $125,008/year to $142,600/year
CONTACT: Please send resume ref#25013/contact K. Finnsson for an appointment.
Blizzard Entertainment, Inc.
1 Blizzard Way
Irvine, CA 92618
Jobsite: Irvine, CA (Full-time position)
